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Research for the Design of interactive platform www. Self audit for designers capabilities. Council on Design Education. European Academy of.
Design Research Network.. Crafting the Future in charge of Track Imagining a model for prospective of Grand Paris. Paris Galaxie. Project rewarded by Finance Innovation cluster in January First conference in Ministry of Economics France co author. February Strategic view of Design in Business : exploring the value of designers skills in 21 st century international economy - Collective Handbook on Design Management Chapter :Design Value revisited a theoretical model , Berg p.
Chinese Italian Spanish. Editor Mark Oakley -Co-editors B. E conference 4th International scientific conference in Ljubljana Going Green Global sustainable design conference.
Key note. London College of Fashion. Scientific co- Chair. June 7. Saint Etienne. Strasbourg ,30 Mai. Boulogne Billancourt. Remember me on this computer. Enter the email address you signed up with and we'll email you a reset link. Need an account? Click here to sign up.
Design Management: Using Design to Build Brand Value and Corporate Innovation
She believes that working with designers is what made her a better manager. During her career she has been building and giving evidence that design is the profession of designers, a profession with skills and competencies that are useful in management. Through researching the value of design, synthesizing knowledge in Design management through books, starting international research networks, promoting the creation of DM masters programs, and teaching in their classes, she has shared internationally her conviction that design should be seen as a strategic competency for any business, country or institution. Any human activity needs to be managed, requiring design, project management, budget and team management, not all of which are specific to the design profession. To be able to stay in contact with both design and business communities, she has always taught in both design and management schools. Through deep introspection over the last two years she had a sad realization that nothing has changed in the last 30 years.
Brigitte Borja de Mozota